The Book
Narcissist! Or Not? book cover by Sven Masterson and Steve Horsmon

Narcissist! Or Not?

A Man's Guide to Transforming Hurtful Accusations Into Lasting Love & Trust

Co-authored by Sven Masterson and Steve Horsmon. Not a book about narcissism — a book about the behaviors getting you labeled, why they're damaging your marriage, and the practical work of changing them.

Why This Book Exists

If you're reading this, someone you love has probably told you that you're a narcissist. Maybe she said it herself, maybe she's repeating what her therapist told her, and maybe you've been quietly Googling it at 2 a.m. trying to figure out if she's right. You've found the content from people like Ramani Durvasula and Ross Rosenberg, and the message is always the same: narcissists don't change, they can't change, and the best thing you can do is leave.

We wrote this book because that message is killing a lot of marriages. Not because narcissism isn't real — it is — but because the vast majority of men being labeled narcissistic by their partners probably aren't narcissists. They're reactive, defensive, and caught in patterns they can see but can't seem to break. Those things look like narcissism from the outside, and the popular content has taught millions of women to read them that way. And here's what our experience coaching men with these patterns has shown us, over and over: not only can men like this change, they can go on to create radically different relationships — marriages that feel nothing like the one they're trapped in right now.

But here's what the label doesn't account for: the behaviors are real, and they're doing real damage, but they're not a personality disorder. The defensiveness, the shutdown, the need to win every argument — those can be named, understood, and changed. Not through insight alone, but through practice, accountability, and the kind of honest self-examination that most men never get a framework for. This book is that framework, drawn from decades of combined experience working with men in exactly your position.

What's Inside

Nine parts, fifty-one chapters — not theory, but the real questions men in your position are actually asking.

Part One

Why Is She Calling Me a Narcissist?!

What the label actually means, why it's everywhere now, and why defending yourself makes it worse. The landmines and booby traps in your daily conversations, and why your good intentions keep backfiring.

Part Two

The Narcissist Hall of Fame

Eight behavioral patterns that get labeled narcissistic — from the Big Shot to the Brainiac. You'll see which one resembles your behaviors, what it looks like from her side, and why it's probably not a personality disorder.

Part Three

The Uh-Oh Reactions

The defensive moves every man makes when he's accused — denial, mansplaining, the silent treatment, blame-shifting, gaslighting. How each one confirms her suspicion, and what to do instead.

Part Four

Cracking the Confidence Code

Why performance-based security fails, what real confidence actually looks like, and the framework for building the kind that doesn't collapse when things get hard.

Part Five

The Comeback Kid

The practical work — empathy, humility, accountability, emotional resilience, regulation, integrity, vulnerability, and patience. Not theory, but the daily practice that rebuilds trust.

Part Six

The Comeback Blueprint

The roadmap forward — making the commitment, building a legacy, finding your wolf pack, and the three steps to deepening your growth beyond the book.

Part Seven

Facing the Hard Truths

What happens when the shoe actually fits, what to do if she's the one with the pattern, overcoming the Yeah-Buts, and the honest conversation about when a relationship can't be saved.

Part Eight

For Her

Five chapters written directly for the woman reading this — guarding her heart, supporting his growth without becoming his therapist, rebuilding trust, and twenty things he wishes she knew about him.

Part Nine

The Love Upgrade

Bringing it all together — why the label isn't a death sentence, why the work is worth it, and how to build a relationship that doesn't just survive but thrives.

About the Authors

Authors, Coaches, Colleagues, Friends, and Guys Who See the Best in Men

We came to this work from different directions, but we kept seeing the same thing: good men caught in a cycle of reactivity and defensiveness, watching their relationships erode while a label was being applied that neither fit the problem nor pointed toward a solution. We've spent years working with men in exactly that position, and what we've seen, over and over, is that when a man is given an honest map instead of a permanent label, the behaviors that were destroying trust begin to change, and the relationship he thought was over starts to look different. We wrote this book, and built the course that follows from it, because the men we work with deserved something better than what the internet was giving them — and because we believe, from experience rather than theory, that change is real, and it's available, and it starts with being seen clearly rather than being labeled permanently.

Sven Masterson

Sven Masterson

Sven Masterson helps emotionally exhausted men rebuild internal foundations — self-trust, emotional regulation, and grounded leadership — so they can fix their relationships and lead themselves with clarity and confidence. Before becoming a men's mentor, he spent over twenty years in technology and enterprise architecture, and that background shaped how he sees human growth: as a system with inputs, outputs, feedback loops, and leverage points, not a mystery you either solve or resign yourself to.

His work began with his own reckoning — a marriage in crisis and the slow, unglamorous process of becoming a man his wife could trust again, not through performance but through genuine internal change. He is the author of five books on men's work and relationships, including From Resentment to Reconnection, The Resilient Husband, Unchained Husband, and What to Do When the Aliens Show Up, and the creator of the Metanoia Framework. He hosts the Masterful Men community and has worked with thousands of men through coaching, courses, and his books.

svenmasterson.com →
Steve Horsmon

Steve Horsmon

Steve Horsmon is the founder of GoodGuys2GreatMen, a coaching practice dedicated to helping men create extraordinary relationships after the pain of betrayal, divorce, or marital crisis. Before becoming a men's coach, he spent over a decade as an engineering manager, and that background shows up in his work the same way Sven's does — as a systems thinker who sees patterns where others see isolated incidents, and who believes that what can be mapped can be changed. He is also the author of several books on men's relational work, available on his Amazon author page.

He has coached men through relationship transformation for over a decade, with a particular focus on men who have been told they're the problem and can't see a way forward. His approach is practical, direct, and deeply human — built on the conviction that most men accused of narcissism are not disordered, but are caught in patterns that express themselves as the behaviors being labeled. Steve's work complements Sven's framework with a focus on the specific relational dynamics between a man and his partner, and how trust is rebuilt (or destroyed) through the daily accumulation of small moments.

goodguys2greatmen.com →

Frequently Asked Questions

Who are Sven Masterson and Steve Horsmon?

We're men's coaches and mentors with years of experience helping men improve their emotional maturity, self-awareness, and relationships. We co-created Narcissist! Or Not? to address the unique challenges men face when being labeled a narcissist or dealing with relationship breakdowns, and our combined approach offers men practical tools for personal growth, accountability, and emotional resilience.

What is Sven Masterson's background?

Before becoming a men's mentor, Sven spent over twenty years in technology and enterprise architecture. His journey into coaching began when he realized that many men, like himself, were struggling with emotional disconnection and defensiveness in their relationships. His coaching focuses on helping men break free from patterns of avoidance and emotional withdrawal by fostering self-leadership and authenticity, and he's known for a down-to-earth approach that helps men take personal responsibility for their emotional health and become the leaders of their own lives.

What is Steve Horsmon's background?

Before becoming a men's coach, Steve had a successful career as an engineering manager. His path to coaching began after personally experiencing the challenges men face in their relationships, including emotional shutdowns and defensiveness. He founded the GoodGuys2GreatMen program to help men reclaim their self-worth and emotional strength, and his coaching focuses on guiding men to become emotionally resilient leaders in their relationships — approaching life and love with confidence, clarity, and emotional maturity.

How did Sven and Steve start working together?

We met through our shared passion for helping men grow beyond emotional reactivity and defensiveness. Recognizing that many men were struggling with accusations of narcissism or emotional disconnection, we decided to collaborate, and our combined coaching experiences led to the creation of Narcissist! Or Not? — a book and course that offer men actionable tools to stop destructive behaviors and take ownership of their emotional growth.

What makes your approach different from traditional relationship coaching?

We're not general relationship coaches — we're men's coaches who specialize in helping men take responsibility for their emotional health and improve their relationships as a result. Our approach doesn't focus on "fixing" the relationship or the partner, but rather on personal ownership, emotional maturity, and becoming a better man overall. We don't teach tactics to win a partner back or manipulate outcomes; instead, we emphasize that when men improve their own lives, they naturally become better partners.

Can you help men with issues other than narcissism?

Yes. While Narcissist! Or Not? addresses the challenges men face when being labeled a narcissist, our work goes beyond that. We help men who struggle with emotional reactivity, communication issues, confidence, and personal leadership, and our goal is to help men develop emotional maturity and self-awareness so they can lead their lives and relationships with strength and integrity.

Ready to Start Reading?

Get your copy today and start changing the behaviors that are costing you your marriage.

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Which Type Is She Seeing?

The book covers all eight patterns in depth, but if you want to understand which specific type your partner is responding to, each one has its own page and focused assessment.